Your marketing strategy is only as good as your data. With our 24/7 reporting dashboard, you gain insight into CTV campaign performance with customization to show how viewers progress through the funnel. Plus, our experts monitor the dashboard and optimize campaigns based on real-time data.
Real-Time Reporting Dashboard
Make TV Measurable With Real-Time Insight
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Campaigns Run Around the Clock…
Are you stuck with end-of-month reports that offer limited visibility across campaign channels? Demand more. You need detailed reporting and 24/7 transparency — ideally with all of your attribution and performance metrics consolidated in one place.
And So Should Your Reporting.
With Strategus as your CTV partner, you get a dashboard with dynamic insight into every aspect of campaign performance. But that’s not all. We analyze the results and schedule reporting calls as needed to make personalized recommendations that maximize results.
Industry-Leading CTV Reporting and Measurement
Get a play-by-play on campaign results with real-time reporting on key metrics — moving from the big picture to KPIs. Check out a few of those metrics below.
Impressions
See how many viewers saw your ad.
Video Completion Rate
Guage the percentage of viewers who got the full message.
Clicks
Track direct user engagement with your ads.
Click-Through Rate
Understand the portion of viewers that took the next step.
Conversions
Quantify the number of viewers who signed up or made a purchase.
Conversion Rate
Measure campaign efficiency based on clicks that led to a conversion.
Unmask the Mystery With Publisher Data Transparency
Getting CTV advertising right requires full visibility into everywhere your ads run. Our transparent publisher data shows how your ads perform across the entire ecosystem. That means no more black boxes, just actionable insights.
Dive Deep and Make Smart Decisions
Go beyond surface metrics. Our in-depth reporting capabilities unlock granular levels of understanding. Analyze campaigns, devices, audiences, geo-targeting, creative variations, and even attribution with laser focus.
Campaign Report
Drill down into specific campaigns and pinpoint areas for improvement.
Device-Level Reporting
Understand which devices your customers are using and ad performance across screens.
Geo-reporting
Compare metrics across geographic regions and refine your targeting strategy.
Audience Reporting
See how your message resonated with different viewers by diving into audience segments.
Tactic Breakdown
Analyze the effectiveness
of different targeting tactics, cross-channel strategies,
and more.
Attribution Tracking
Illustrate how leads progress down the path to purchase with attribution modeling tailored to your goals.
Creative-Level Breakdown
Measure the performance of individual ad variations to discover the creative elements that perform best.
Our Reporting Dashboard
Your Advertising Compass
Working with Strategus, we’re now able to report data showing how many people saw our spots, how many took the next step and went to our website,and what percentage of those engagements resulted in transactions. This has really helped quantify our ROI.
Brian Bowsher
University Of Washington Associate Athletic Director
Track Every Step of Your CTV Journey With Strategus
Don't settle for guesswork. With our 24/7 reporting dashboard, you get real-time insight, transparency across publishers, and actionable analysis. What’s more, our hands-on experts will optimize campaigns on the fly and build out custom reports based on your needs.
It’s simple: With Strategus reporting, you don’t just see the data. You master it.
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Learn More About Strategus’ Capabilities:
Cross-Device Retargeting
Extend your reach by seamlessly retargeting audiences across devices, enhancing CTV campaign continuity.
Attribution
Measure your CTV campaign success with precise attribution tools, linking ad exposure to outcomes.
Targeting
Utilize advanced targeting on CTV to reach your ideal audience with precision and relevance.
Programmatic CTV
Harness the power of automation in CTV advertising for efficient, real-time ad buying and placement.
Premium Inventory
Elevate your campaigns with premium, high-impact inventory.