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You’re busy managing vendors, keeping a pulse on trends, and crushing client expectations. So why add more complexity to your plate? With Strategus, it’s never been easier to deliver flawless CTV campaigns. Simply rely on our experts to execute full-funnel campaigns backed by results your clients can see.
CTV Advertising for agencies
Win New Business With White-Label CTV Advertising
Trusted By
The Best Brands
Custom CTV Solutions for Your Agency
Go beyond the bare minimum. When you choose Strategus as your agency's CTV partner, you don’t just add another service to your portfolio. You unlock a world of possibilities for your clients and business.
Our dedicated team of CTV experts will work with you to understand your needs, client base, and long-term goals. From there, we’ll craft winning strategies from the ground up and optimize campaigns on an ongoing basis.
You gain access to countless publishers and data providers, advanced targeting and attribution solutions, and more — without taking on additional complexity.
Why Choose Strategus for Your Agency?
CTV is a key part of today’s media mix. It’s also more targeted, affordable, and trackable than traditional TV advertising, making it a no-brainer for brands in every industry.
Whether you’re looking to expand your TV efforts to reach cord-cutters or explore new digital marketing channels, CTV advertising is the place to start.
Extend Your Team
Let us do the heavy lifting. Our managed services approach means that our dedicated CTV experts care of campaign strategy, execution, optimization, and reporting.
Wow Your Clients
Don’t just check the CTV box. Rely on Strategus to run sophisticated campaigns that start with the living room TV and drive conversions for your clients across supplementary channels.
Simplify Campaign Management
Remove silos across vendors and platforms. As your full-service partner, we’ll take care of the nitty-gritty and deliver a single dashboard for visibility into every channel that your ads run.
Drive CTV Innovation
The CTV ecosystem changes daily. With 8+ years of experience delivering 60,000+ campaigns, we’re always adapting and delivering first-to-market solutions for targeting and attribution.
Scale Your Business
Instant access to our team of experts makes it easy to scale. Whether you’re building a CTV offering from the ground up or looking to augment your team to support growth, Strategus is the answer.
What Do Our CTV Services Include?
We take care of everything that goes into CTV advertising, eliminating the burden on your team.
Programmatic
CTV Services
Our people augment your team from day one to design and execute customized campaigns that are monitored and optimized in real time.
Precise
Targeting
We take targeting beyond standard demographics like location and income to narrow viewers down based on shopping habits, hobbies, and more.
Premium
Inventory
Our vast library of brand-safe inventory ensures that your ads play on the most important screen in the household: the living room TV.
Customized
Attribution
With an evolving roster of attribution solutions customized to your goals, we illustrate the impact of your ads and how your viewers progress through the conversion funnel.
CTV Cross-Device
Retargeting
Using cross-device retargeting, we build awareness through CTV and then drive conversions across supplementary channels like display ads and streaming audio.
24/7
Reporting
Our reporting dashboard — with flexible APIs and custom feeds — provides real-time insight into engagement and conversions by audience segment, ROI tracking, and more.
Case Study: Scaling CTV Revenue for Agencies
Discover how leading agencies are leveraging turnkey solutions to overcome CTV complexities and drive impressive results. This case study reveals key strategies for integrating CTV into your agency's offerings, from sales team training to campaign execution.
Learn how you can transform your agency's approach to CTV and achieve significant growth for your clients.
The Go-To CTV Partner
for Top-Notch Agencies
Marissa Spainhour
Sterling Rice Group
Digital Associate Media Director
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Ashley Sterle
Paradise Advertising and Marketing
Senior Media Planner
Natalie Henton
Paradise Advertising and Marketing
Media Planner
Get Started
With Strategus
CTV advertising is a powerful channel. But running effective campaigns is complex and requires hands-on resources.
From ad operations and reporting to client pitches and sales training, we’ll act as your agency’s white-labeled CTV partner — delivering measurable results that your clients can see.
Find out why media buyers and agency owners partner with Strategus. Contact us today.
